Comments on: 10 guerrilla marketing tactics for illustrators http://www.guerrillafreelancing.com/10-guerrilla-marketing-tactics-for-illustrators/ Valuable advice from deep within the trenches of freelancing Fri, 23 Jul 2010 07:05:42 +0000 hourly 1 http://wordpress.org/?v=3.0 By: M Smith http://www.guerrillafreelancing.com/10-guerrilla-marketing-tactics-for-illustrators/comment-page-1/#comment-1061 M Smith Tue, 09 Feb 2010 11:18:12 +0000 http://www.guerrillafreelancing.com/?p=145#comment-1061 Here's a supplementary article that might be useful to freelancers out there (esp those in the UK) :) : http://freelancesupermarket.com/news/2010/2/9/it-contractors-and-recruiters-could-be-busy-in-2010.aspx IT contractors and recruiters could be busy in 2010 The latest Report on Jobs from the REC shows that the last quarter of 2009 saw continued improvement in the IT recruitment market. Here’s a supplementary article that might be useful to freelancers out there (esp those in the UK) :) :

http://freelancesupermarket.com/news/2010/2/9/it-contractors-and-recruiters-could-be-busy-in-2010.aspx

IT contractors and recruiters could be busy in 2010
The latest Report on Jobs from the REC shows that the last quarter of 2009 saw continued improvement in the IT recruitment market.

]]> By: Mike Smith http://www.guerrillafreelancing.com/10-guerrilla-marketing-tactics-for-illustrators/comment-page-1/#comment-1017 Mike Smith Fri, 05 Feb 2010 23:36:24 +0000 http://www.guerrillafreelancing.com/?p=145#comment-1017 Hi Charlene, thanks for the reply. I hope you stick around the site and check out the rest of the articles we have :) For the stock, it may take some time to put together vector's for download, but you don't have to just sell them on stock sites - selling downloads off of your own websites could be easier and it also brings traffic back to your site as well. Items like icons, badges, web buttons, ect are downloaded a lot in the design community so I know that they would go over well. If you are an illustrator and create a funny design where a guy is peeing on something, I'm sure the person who sees it will laugh and possibly check out more of your work - especially if the design is geared towards trying to get them to want to see more (ie: having a line of text on the bottom that says something like "want to see more funny illustrations like this? check out ______" and have your website url. The main point of Guerrilla Marketing is to think outside the box, and even if the tactic brings in 10-20 visitors, it's worth it, because you don't know who those people are going to tell, or what they might be able to do for you (after all, everyone has to use the bathroom - even exec's at big corporations) :) Hi Charlene, thanks for the reply. I hope you stick around the site and check out the rest of the articles we have :)

For the stock, it may take some time to put together vector’s for download, but you don’t have to just sell them on stock sites – selling downloads off of your own websites could be easier and it also brings traffic back to your site as well. Items like icons, badges, web buttons, ect are downloaded a lot in the design community so I know that they would go over well.

If you are an illustrator and create a funny design where a guy is peeing on something, I’m sure the person who sees it will laugh and possibly check out more of your work – especially if the design is geared towards trying to get them to want to see more (ie: having a line of text on the bottom that says something like “want to see more funny illustrations like this? check out ______” and have your website url.

The main point of Guerrilla Marketing is to think outside the box, and even if the tactic brings in 10-20 visitors, it’s worth it, because you don’t know who those people are going to tell, or what they might be able to do for you (after all, everyone has to use the bathroom – even exec’s at big corporations) :)

]]> By: Charlene http://www.guerrillafreelancing.com/10-guerrilla-marketing-tactics-for-illustrators/comment-page-1/#comment-1015 Charlene Fri, 05 Feb 2010 21:01:25 +0000 http://www.guerrillafreelancing.com/?p=145#comment-1015 Nice post. However I would seriously reconsider selling stock if you're not absolutely sure about what you're doing. Too many people are putting up lovely illustrations that are worth more than the $10 they charge for them, and honestly do have a look at what the most downloads for illustrations are on stock sites. They are mainly abstracts. Coming up with a good concept and finishing it well takes time and skill, and it's quite likely that the work will not sell in the thousands because of its specific application. I'm also not sure about sticking things in urinals. Perhaps if you've got a grunge sort of style and attitude to go along with your work. Honestly I can't see anyone but the police or store owner calling up to ask me about the art I 'generously' left on the premises. Nice post. However I would seriously reconsider selling stock if you’re not absolutely sure about what you’re doing. Too many people are putting up lovely illustrations that are worth more than the $10 they charge for them, and honestly do have a look at what the most downloads for illustrations are on stock sites. They are mainly abstracts. Coming up with a good concept and finishing it well takes time and skill, and it’s quite likely that the work will not sell in the thousands because of its specific application.

I’m also not sure about sticking things in urinals. Perhaps if you’ve got a grunge sort of style and attitude to go along with your work. Honestly I can’t see anyone but the police or store owner calling up to ask me about the art I ‘generously’ left on the premises.

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